
In a landmark literary evening, Oxford Bookstore, Park Street, Kolkata, witnessed the grand launch of Life Without IF, authored by Sudipto Chowdhury and JoyKing Birje. The event was organized by Power Publishers and Motion Pictures, a name that has become synonymous with bringing powerful stories, thought-provoking literature, and inspiring cinema to audiences worldwide. With its growing stature as a brand that champions creativity and intellectual depth, Power Publishers and Motion Pictures once again proved its commitment to curating content that uplifts, enlightens, and empowers.

Life Without IF is a timely exploration of how “what if” thoughts often chain us to fear and indecision, while also presenting the opportunity to redefine “IF” as Identifying Potential and Focused Action. Drawing on their combined expertise—Sudipto Chowdhury’s decades of corporate leadership across global multinationals and JoyKing Birje’s vast literary journey—the book provides practical wisdom, inspiring anecdotes, and actionable strategies to help readers rise above the limitations of doubt and live a purposeful life free from the shackles of “if.”
The event theme, “Turning IF into Inspiration”, perfectly resonated with the message of the book. The launch was graced by eminent personalities across diverse fields, including celebrated filmmaker and chairperson of the West Bengal Commission for Protection of Child Rights, Sudeshna Roy; renowned actress Devleena Dutt; veteran journalist and Doordarshan newscaster Biplab Ganguly; global advertising thought leader Partha Sinha; distinguished IAS officer Sanjay Basu; and Bhaskar Let, Associate Editor of Sangbad Pratidin. Their presence underscored the cultural and intellectual significance of the evening.
Speaking at the event, the authors highlighted how the book is not just a guide but a movement toward embracing clarity, confidence, and courage. “We live in a world full of ‘ifs’—but with the right mindset, those same ‘ifs’ can become stepping stones toward a brighter, freer life,” said co-author JoyKing Birje.
By anchoring the event, Power Publishers and Motion Pictures once again reinforced its role as a powerhouse of meaningful content. From books to films, the brand continues to create experiences that resonate deeply with audiences and inspire transformational journeys.
The launch of Life Without IF was not merely a book release but a celebration of possibilities—encouraging every individual to dream bigger, act bolder, and live without fear.